Blog
What is Branding?
September 24, 2025 piqueinsightsnz 9:53 pm What is Branding? There is almost nothing more elusive or more disagreed upon than the definition of ‘Branding’. If you ask anyone in marketing...
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The Perfect Product Checklist
June 18, 2025 piqueinsightsnz 6:20 am Is Your Product Actually Good? Is your product actually as good as you think it is? Today we’re going to find out! If there’s...
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How To Increase Average Order Value
June 13, 2025 piqueinsightsnz 7:24 am How To Increase Average Order Value Let’s talk about a metric that can supercharge your revenue: Average Order Value (AOV). What is AOV? AOV...
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Rookies Mistakes for Meta Ads – Boosting Posts
June 13, 2025 piqueinsightsnz 5:51 am A Rookie Mistake: Boosting Posts If you are relatively new to running ads on Meta, this one is for you. “Boosting posts is the...
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The Master Equation of Paid Advertising
Are you losing money with paid ads? Discover the Master Equation that 75% of advertisers don't know.
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The Busy Restaurant Test
June 12, 2025 piqueinsightsnz 5:47 am Are You Failing The Busy Restaurant Test? If you’ve travelled overseas, you’ll be familiar with the ‘Busy Restaurant Test’. It’s getting late and you’re hungry...
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